Free Website Planner

Get the free website planner.

Ready for a new website? Whether you are building it yourself or working with a pro, getting organized is the key to launching faster and avoiding expensive rework.

Plan

Pages, content, features, and goals.

Launch

Move faster with fewer missing pieces.

Why It Helps

Great websites begin with a plan.

Many business owners start with templates, colors, platforms, hosting, or features. Planning first helps you choose the right direction based on your customers, your offer, and the action you need visitors to take.

Define the right customer

Clarify who you want to attract, what they care about, and why they should choose your business over another option.

Choose the right call to action

Decide if the website should drive calls, quote requests, appointments, online orders, applications, or email leads.

Organize your website content

Map pages, headlines, photos, services, proof, FAQs, and contact details before design or development starts.

Launch faster

Reduce delays by preparing brand assets, access, page content, required features, and approval notes in one place.

What Is Included

The free website planner helps you collect the details that matter.

Use the workbook before a DIY build, before hiring a designer, or before requesting a proposal from Ericks Webs Design.

Website goals worksheet

Clarify what the site needs to accomplish and how success should be measured.

Ideal customer profile

Document buyer pains, objections, search intent, and the benefits they care about most.

Feature checklist

Plan forms, booking, payments, galleries, service areas, reviews, downloads, CRM needs, and integrations.

Page content planner

Outline homepage, service pages, about page, contact page, FAQs, proof, and calls to action.

Brand asset checklist

Gather logo files, colors, fonts, photos, videos, testimonials, credentials, and business details.

Designer handoff notes

Prepare the information a web designer needs to quote accurately and build with fewer revisions.

Plan Before Platform

Do not force your business into a template.

A template can look nice and still miss the business goal. Planning helps you decide what content, structure, and features the website needs before you choose a theme, builder, platform, or design style.

Once the planner is complete, you can build with more confidence or hand the plan to a web designer so strategy, content, and scope are clear from the beginning.

The planner is useful if you are:

  • Starting a new business and need a professional website.
  • Replacing an outdated website that no longer converts.
  • Comparing DIY builders against hiring a web design partner.
  • Trying to organize content before asking for pricing.

Get Organized

Get the planner today.

Start with a clear website plan, then decide whether to build it yourself or bring in a professional team to help with strategy, design, SEO, and launch.