The key to success for your business lies with your marketing tools. An up-to-date, mobile-friendly website can provide you with more leads than almost any other channel. Since your website is so important, you want to hire a good web designer. With that in...
Think of your website as an investment rather than an expense. Building a website is the same as opening a new storefront. Like a physical building, your website is an investment that is supposed to produce a return, not be a liability. For those whose websites...
Website RevampTechnology is like fashion, trends come and go. What has appeal today might be out tomorrow. The question, for now, is: “Do you need a website revamp?” Check out the following items to see if you need a website redesign: 1. Nonresponsive Site or...
The word ‘web design’ is a lot like the word ‘snow’ to an Eskimo Inuit. They say that the Unuit have over 50 words to describe the word snow, which makes sense given their relationship with the environment. They need to describe what type of snow is good for...
We’ve all heard urban legends of people whose long-forgotten Star Wars figurines are worth thousands of dollars or the lucky guy who bought a $5 picture at a sale that ended up being a long-lost Renoir. Your mom may have thrown out your toys but don’t despair....
Back in the day, Seinfeld aired one of its most memorable episodes, titled “Master of Your Domain.”We won’t go into the specifics but the gist was that there was a bet to see who could stick to a plan without succumbing to impulse or temptation. The person who...
We have a morbid fascination with stories involving lost opportunities. Who hasn’t heard of someone who picked up a valuable item for almost nothing at a garage sale? Or the heir who discovers that his deceased relative never threw away his old baseball cards....
Would you see a dentist with bad teeth? How would you react to a financial consultant that drove a rusty 1992 Ford? Can you imagine consulting a dietician who is morbidly obese? Of course not! So, why in the world would you use a digital marketer who uses...
There are two types of search engine optimization (SEO) that can improve your ranking: on-page and off-page. The first, on-page SEO, is absolutely necessary if you want the search engines to categorize your site. Some web designers include this type of search...
Confused about S.E.O.? Watch this brief SEO crash course video to get an overview of search engine optimization, and what it’s all about.SEO Crash CourseSEO Hinges on 3 ThingsSearch Engine Optimization (SEO) brings organic traffic to your website. Good SEO...
Introduction: Why Boston’s street systems are so bad and how that relates to your website redesign projectIf you have an existing website and are thinking of a redesign, I’m about to share with you one of the biggest mistakes most people make and how to avoid...
Why WordPress Website Design for Your Business?If you have questions about WordPress web design you’re in the right place.But first I wanted to talk to you about the Medieval crossbow, how it was outlawed by the Pope and why that relates to choosing it for your...
Why do they make jeans for men and jeans for women? They craft both from denim and minus the bling; they look the same. We all know why. Men’s and women’s jeans fit differently. A man can put on a pair of women’s jeans, and they will cover, but they won’t feel...
Hiring a professional website designer isn’t cheap. The cost of working with a design firm can start at $5,000 and go up from there. So, why then would you pay so much money for a new website when you could use another service such as Squarespace, Wix, and...
Website ToolsI owe a lot to Tim Ferriss. It was his book The 4 Hour Work Week which inspired me to quit my job eight years ago and embark on my entrepreneurial venture which ultimately turned out to be Ericks Webs.I recently got to see Tim live in San...
What’s your website’s bounce rate? Is it too high? How do you reduce bounce rate?If you can reduce your bounce rate, you can get more visitors coming to your site and make more money.If your website is making money right now, this will help you make more...
The main goal of your marketing design should be in line with your business products and services to potential clients who need them. The purpose of a marketing design is to educate and convert visitors.In this article, we will talk about two of my favorite...
Getting your message to the right prospects presents a challenge. First, your website needs to rank in Google; then you have to entice the user to click on your URL. Most website marketers focus on these two hurdles and forget about the third obstacle. Even if...